The FSU Alumni Association will be hosting a series of Open House events each Friday evening before home games at the Pearl Tyner house at 1031 West Tennessee Street.

Each event will have a unique party theme complete with food, live music and an abundance of Seminole Spirit.

Full Press will be sponsoring these events and will also be privileged to print FSU branded apparel for Alumni staff. Tracey Shrine, Full Press owner commented, “Danny and I are so honored to be a part of the Alumni Association’s energetic plans for alumni and fans. We hope to share our excitement with old and new friends!”

The first Open House event will be held Friday, September 3rd from 5:00-7:00 p.m. For more information please visit the Alumni Association online: http://one.fsu.edu/community/page.aspxpid=1922&srctid=1&erid=6124058

Let the games begin!

Through a lengthy application process the Collegiate Licensing Company (CLC) located in Atlanta Georgia recently announced their approval and granted a license to Full Press Apparel.

One of the top sports licensing firms in the country, CLC manages all of FSU’s brand development and merchandising.

“We are excited and proud to be awarded the privilege of partnering with FSU in their brand merchandising efforts,” Tracey Shrine, owner of Full Press explained. “We will work diligently with CLC, to comply with their strict standards of excellence.”

“This opens a world of opportunities for our clients and our staff, “ Danny Shrine, owner and partner to Tracey commented. “We are loyal fans of all of FSU’s sports and programs and therefore excited about helping students express their zeal for their teams through licensed apparel.”

The FPA staff voiced their enthusiasm succinctly when the news was announced, “Go Noles!”

Florida’s governor, Charlie Crist, launched a program in 2007 named, The Governor’s Fitness Challenge. The program was based on recommendations from the Governor’s Council on Physical Fitness for elementery and middle schools through out the state of Florida.

Since its inception more than 245,000 students in over 500 elementary and middle schools have participated. Schools have the chance to win rewards and recognition. In 2009 eight schools won $5,000 each and seven schools won $2,500 each.

Each year Full Press has been asked to print T-shirts which are distributed to the winners as added recognition. This year was no exception as we printed 1500 shirts for the organizers of the Fitness Challenge.

Recently we received a glowing review from the Executive Assistant to the President and Office Manager of Florida’s Foundation, Frances Rhodes. She wrote, “We wouldn’t trust our tee shirt needs to anyone else!!”

Thank you, Frances for that vote of confidence as all of us at Full Press look forward to promoting fitness with you!

The mission of the nonprofit organization, Florida’s Foundation is to strengthen Florida by making positive changes in the lives of Florida’s families through initiatives developed under the leadership of the State of Florida and its citizens.

Full Press applauds all their efforts and wholeheartedly supports their list of worthy causes. For more information about the organization please visit their website: www.floridasfoundation.org. For more information about the Fitness Challenge please visit: www.governorsfitnesschallenge.com.

What’s your favorite? Let us know.

Want to have the most unique shirt in class?

Yea. We can help with that!

Of course being in the business of producing custom shirts, we wholeheartedly believe in the value of our product for our customers. However, it is exciting to hear positive reinforcement from a variety of outside sources.

What our research uncovered:

-T-shirts are visible

-T-shirts are a popular clothing item

-T-shirts draw attention to your marketing message

-T-shirts reinforce brand color and design

-T-shirts communicate in a conversational way

-T-shirts invite social interaction

-T-shirts carry with them a personal endorsement

-T-shirts are memorable

-T-shirts become a moving billboard

-T-shirts provide repeated exposure

-T-shirts for groups provide a sense of belonging

-T-shirts are cost effective compared to other mediums

What about your marketing efforts? Did using T-shirts help get the word out for your company or event? If you have a success story using T-shirts, please share. We’d love to hear your particular experience.

What can an individual or a company like Full Press do to help the situation? Well, here’s some good news!

Concerned musicians and Tallahassee-ians to the rescue: Nashville recording artist STEVE AZAR, CMT Nashville artist ERIC DURRANCE with Tobacco Road, Nashville recording artist JASON BYRD, plus TALLAHASSEE AREA favorites BOYD & WOOD, TOM & THE CATS as well as DREW TILLMAN are all scheduled to appear IN CONCERT to benefit communities impacted by the disaster.

This charitable concert is being held July 31 at The Moon in Tallahassee, Florida and will feature national country acts and local bands with 100 percent of the ticket sale proceeds benefiting the American Red Cross Capital Area Chapter.

“The ACOUSTIC FOR THE COAST BENEFIT CONCERT is our way of uniting and showing our friends, families and fellow Americans that we care about their struggles and want to do what we can to help them recover,” said recording artist and concert coordinator Boyd Mangum.

The cost for admission will be $15 in advance and $20 on the day of the show with the concert starting at 4:00 p.m. Tickets are available at www.MOONEVENTS.com.

Full Press will be printing the concert t-shirts and tank tops for sale at the event as an additional fund-raiser.
A silent auction with memorabilia and autographed items will also be up for bid from national recording artists.

“We want those Americans impacted by this devastating spill to know that they are not alone and that we’ll get through this together,” said concert co-coordinator and 94.9 TNT radio personality ‘Big Woody’ Hayes. “Americans are at our best in times of crisis, and we hope this event will go a long way toward helping those families in the most desperate need of help.”

“We are glad to help, remarked Full Press owner, Danny Shrine. “We want to do as much as we can to support any and all recovery efforts. We will continue to be proactive with our hands and hearts fully engaged.”

The event is sponsored in part by KIA AUTOSPORT OF TALLAHASSEE, WCTV, FULL PRESS APPAREL, THE MOON and Tallahassee’s Best Country 94.9 TNT.

For more information, or to learn more about how you can help, please visit www.facebook.com/acousticforthecoast or email acousticforthecoast@hotmail.com.

Pantone Fashion Color Report for Fall 2010 as announced each year during the New York Fashion Week listed the top 10 color choices. Endive, Golden Glow, Living Coral, Lipstick Red, Purple Orchid, Chocolate Truffle, Lagoon, Woodbine, Oyster Gray and Rose Dust.

If the trend-watcher websites are correct T-shirts will abound in these colors!

“Variety, comfort and surprisingly unique custom prints are a trend to watch,” the fashion gurus say as fine artists express their creativity through T-shirts especially in the UK. Limited edition prints are are all the buzz! (As if they invented custom shirts…we don’t think so!)

“As fashion progresses, comfort and versatility gain even more and more ground. T-shirts are a real style statement for many years and nowadays they are one of the most popular items of women’s clothing.” This quote from a popular fashion trend website: www.fashion-style.becomegorgeous.com.

So where does the Full Press custom designed T-shirt fit in the mix of fabric, color and style trends? Right on target. Our staff follows the trends both public and underground; however, we like to be independent thinkers and keep an open mind to something new the experts have over-looked or haven’t thought of yet. We listen to our customer’s ideas and try to merge all these bits of knowledge twirling about in our heads plus add a few of our own quirky, sometimes ingenious thoughts to come up with a Tallahassee original.

Now hear this, Fashion World: We’re coming up with some good stuff.

This year the theme will revolve around “Disconnect from everyday life and get connected with” as the sponsors will engage attendees with “ways to connect” to the following: (1) tools and resources to market, grow and enhance their businesses, (2) projects and community initiatives, and (3) business leaders and elected officials.

The Chamber will hold the three-day event at the Hilton Sandestin Resort, August 13 – 15. The list of keynote speakers include Chris Hart, president and CEO of Workforce Florida and interim director of the Governor’s Office of Tourism, Trade, and Economic Development; FAMU President James Ammons; and FSU President Eric Barron.

Workshop sessions on small-business marketing, business resources and tools, and regional economic engines — as well as economic-development projects and opportunities will be available. A special report on the impact of the oil disaster in the Gulf on Florida, the Emerald Coast and the Tallahassee area will be presented.

The Annual Chamber Community Conference will bring all elements of the business community, from home-based entrepreneurs to key business and political leaders, to discuss real issues affecting Tallahassee’s future.

If you would like more information please visit the Chamber’s website: www.talchamber.com.

“For screen printing with care; everyday it’s a work we all share.

For the many customers you have had; with a staff that YOU make glad,

To see the colorful prints unfold; and the Full Press truth be told:

Daily laboring to employ; a grand purpose — yes, a wonderful joy!”

“Creating a T-shirt is a part of the college experience.” -Anonymous

“I’ve always thought of the T-shirt as the Alpha and Omega of the fashion alphabet.”

-Giorgio Armani

“I’m more of a jeans and T-shirt kind of girl.” -Tara Reid