Researching through volumes of articles, books and Internet marketing sites, it is amazing the number of times promotional T-shirts are mentioned as a cost effective marketing tool. One search engine listed over a million results. Staggering.

Of course being in the business of producing custom shirts, we wholeheartedly believe in the value of our product for our customers. However, it is exciting to hear positive reinforcement from a variety of outside sources.

What our research uncovered:

-T-shirts are visible

-T-shirts are a popular clothing item

-T-shirts draw attention to your marketing message

-T-shirts reinforce brand color and design

-T-shirts communicate in a conversational way

-T-shirts invite social interaction

-T-shirts carry with them a personal endorsement

-T-shirts are memorable

-T-shirts become a moving billboard

-T-shirts provide repeated exposure

-T-shirts for groups provide a sense of belonging

-T-shirts are cost effective compared to other mediums

What about your marketing efforts? Did using T-shirts help get the word out for your company or event? If you have a success story using T-shirts, please share. We’d love to hear your particular experience.